Founder · Agentic AI

Maximilian Vogel

Co-Founder & Managing Director, BIG PICTURE GmbH

“I build agentic AI as scalable applications with real business impact.”

Maximilian Vogel
Profile

Who I am

Maximilian Vogel is co-founder and managing director of BIG PICTURE in Berlin, an AI aficionado, speaker and serial entrepreneur. He builds AI systems, digital platforms and machine learning solutions with companies and has worked for Audi, BMW, Mercedes, Volkswagen, Sparkasse, UniCredit, BASF, Evonik and Danone, among others.

His focus: turning new technological possibilities into productive, secure and customer-centric applications.

Focus areas

What I stand for

Agentic AI Generative AI AI Strategy Prompt Engineering Digital platforms AI-based customer experience
Career

Milestones

Since 10/2007

Co-Founder · Entrepreneur · Managing Director

BIG PICTURE GmbH, Berlin

Building and leading a Berlin-based AI and tech product agency focused on scalable digital platforms, AI systems and AI agents.

02/2003–08/2007

Freelance consultant

Self-employed

Consulting at the intersection of digital products, user experience and business requirements.

11/2000–09/2002

Co-Founder · Management

capitalism21 AG

Co-founded and built an early internet-based equity and crowd-investing approach.

07/1998–11/2002

Consultant

IBM Unternehmensberatung / IBM ebic

Consulting and design of digital solutions, particularly in automotive and finance.

Education · 1998

Magister Artium – Information Science & Philosophy

Freie Universität Berlin · Focus on internet economics
At the Steinbeis School

My role with us

AI thought leader · Research & Development

Research and development of AI solutions – from agentic AI to productive AI systems for enterprise use.

Lecturer · Teaching

Hands-on teaching of AI, generative AI and digital transformation – from an entrepreneur's perspective, not from the textbook.

Entrepreneurship

Co-founded companies

Publications

What I share

Contact

Let's talk.

About agentic AI, the school or working together.

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